The Project
The visitor’s bureau for Greater Palm Springs tasked us with creating a social campaign that inspires travelers to visit in 120° weather while featuring all nine cities and key client partners.
The Treatment
Inspired by the area’s iconic modernist architecture and sun-loving flora, we captured and created a layered, mixed-media sensory experience on social. It also helped differentiate the destination from its competitors.
In addition to the social campaign, we created a library of assets including over 100 textures, lifestyle imagery, and cute illustrations.
We couldn’t help ourselves, we had to make some fun social wallpapers as well.
Shout Outs ✽
-
Blake Bronstad, Photographer
-
Ian Langenhuysen, DP + Editor
Daria Milligan, Sr. AD, Designer, Illustrator
Myranda Thompson, Handletterer